The advertising business operations, creativity, media planning, integrated communications
(eBook)
Contributors
Published
Thousand Oaks, Calif. : Sage Publications, c1999.
Physical Desc
548 pages : ill. (some col.)
Status
More Details
Format
eBook
Language
English
Notes
Bibliography
Includes bibliographical references and indexes.
Reproduction
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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Citations
APA Citation, 7th Edition (style guide)
Jones, J. P. (1999). The advertising business: operations, creativity, media planning, integrated communications . Sage Publications.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Jones, John Philip. 1999. The Advertising Business: Operations, Creativity, Media Planning, Integrated Communications. Sage Publications.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Jones, John Philip. The Advertising Business: Operations, Creativity, Media Planning, Integrated Communications Sage Publications, 1999.
MLA Citation, 9th Edition (style guide)Jones, John Philip. The Advertising Business: Operations, Creativity, Media Planning, Integrated Communications Sage Publications, 1999.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
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Grouped Work ID
7e47fd1c-f87b-aa9e-732a-fb0e40a69337-eng
Grouping Information
| Grouped Work ID | 7e47fd1c-f87b-aa9e-732a-fb0e40a69337-eng |
|---|---|
| Full title | advertising business operations creativity media planning integrated communications |
| Author | john philip jones |
| Grouping Category | book |
| Last Update | 2022-06-07 21:23:19PM |
| Last Indexed | 2024-05-11 04:23:41AM |
Book Cover Information
| Image Source | default |
|---|---|
| First Loaded | Jan 12, 2024 |
| Last Used | Mar 11, 2024 |
Marc Record
| First Detected | Aug 09, 2021 02:08:47 PM |
|---|---|
| Last File Modification Time | Nov 22, 2021 10:17:24 AM |
MARC Record
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| 245 | 0 | 4 | |a The advertising business|h [eBook] :|b operations, creativity, media planning, integrated communications /|c edited by John Philip Jones. |
| 260 | |a Thousand Oaks, Calif. :|b Sage Publications,|c c1999. | ||
| 300 | |a 548 p. :|b ill. (some col.) | ||
| 504 | |a Includes bibliographical references and indexes. | ||
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Advertising|z United States. | |
| 650 | 0 | |a Advertising. | |
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Jones, John Philip. | |
| 710 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u http://ebookcentral.proquest.com/lib/yavapai-ebooks/detail.action?docID=996945|x Yavapai College|y Yavapai College users click here to access |
| 856 | 4 | 0 | |u http://ebookcentral.proquest.com/lib/prescottcollege-ebooks/detail.action?docID=996945|x Prescott College|y Prescott College users click here to access |
| 856 | 4 | 0 | |u http://ebookcentral.proquest.com/lib/yln-ebooks/detail.action?docID=996945|x Yavapai Library Network|y All other users click here to access |
| 945 | |a E-Book | ||
